Overall AI readiness score
A combined result across all audit signals.
Overall AI readiness score
A combined result across all audit signals.
Overall AI readiness assessment
FizzyPop was independently reviewed for the international directory. At the time of the audit, fizzypop.nz received an AI-readiness score of 85/100. Its llms.txt file was available during verification. No accessible llms-full.txt file was detected. This page is based on the website and its publicly accessible technical files.
llms.txt is accessible and contains 1,110 tokens. No accessible llms-full.txt was detected, so deeper context still has to be assembled from regular pages. No separate ai.txt policy was detected; it is optional, but can clarify training, retrieval, and attribution preferences.
robots.txt is available. 11 of 11 tracked AI bots are not blocked. Declared sitemaps: 1. The homepage exposes Schema.org types CollectionPage, BreadcrumbList, WebSite, Organization, LocalBusiness; 10 OpenGraph tags were found and markup completeness is 100%.
The mobile Lighthouse profile adds Performance 68/100, Accessibility 96/100, Best Practices 96/100, SEO 92/100, and experimental Agentic Browsing 82/100. These signals have a limited weight: they complement rather than replace llms.txt, robots.txt, and structured-data checks.
A mobile Lighthouse measurement. Google’s experimental Agentic Browsing category is explained separately and does not replace the broader llmsmap AI-readiness score.
Performance
Accessibility
Best Practices
Technical SEO
Agentic Browsing
Mobile performance is 68/100, with the largest visible content block appearing in 2.6 s and the browser main thread blocked for 210 ms. Layout shift was 0.272. The main thread is where the browser runs JavaScript, calculates layout, and paints the page; long work there delays both user input and browser-agent actions.
Accessibility scored 96/100, Best Practices 96/100, and technical SEO 92/100. The experimental Agentic Browsing category scored 82/100. It measures signals Google currently tests for software agents and is shown separately from the llmsmap AI-readiness score.
Split long JavaScript tasks, defer non-critical scripts and styles, and shorten blocking request chains. This helps the primary content appear sooner and makes controls usable earlier.
Remove unused CSS and JavaScript, load heavy widgets on demand, and limit third-party scripts. Less code means less parsing and background work on the device.
Serve correctly sized modern formats, prioritise the primary visual, and lazy-load content below the first viewport.
Verify unique titles and descriptions, crawlability, canonicals, descriptive link text, and language relationships. This reduces ambiguity for search engines and AI systems selecting a page.
First content
Main content
Layout stability
Blocking time
Visual speed
Machine-readable files, crawler policy, discovery, and homepage markup.
Full version was not found
ai.txt file was not found
1 sitemap found
Types: CollectionPage, BreadcrumbList, WebSite, Organization, LocalBusiness
10 OG tags found
Based on robots.txt analysis
Declared discovery routes for crawlers and agents.
Social preview metadata found on the homepage.
og:localeen_USog:typewebsiteog:titleFizzyPop - Better Digital Marketingog:descriptionFizzyPop - Better Digital Marketingog:urlhttps://fizzypop.nz/og:site_nameFizzyPopog:image:width200og:image:height200og:image:typeimage/pngStructured entities and properties exposed on the homepage.
nameFizzyPop | Better Digital Marketing 💪urlhttps://fizzypop.nz/descriptionLooking for a specialist digital marketing agency? One that can deliver results? You've found the right agency - FizzyPop - we do better digital marketinginLanguageen-NZpotentialAction{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://fizzypop.nz/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName"publisher{"@id":"https://fizzypop.nz/#organization"}logohttps://fizzypop.nz/wp-content/uploads/FizzyPop-Logo-1.pngimage{"@id":"https://fizzypop.nz/#/schema/logo/image/"}sameAshttps://www.facebook.com/FizzyPopNZ, https://x.com/fizzypopnz, https://www.instagram.com/fizzypopnz/, https://www.linkedin.com/company/79489351/admin/telephone+6462112233address{"@type":"PostalAddress","streetAddress":"27 Tennyson Street","addressLocality":"Napier","addressRegion":"Hawke's Bay","# FizzyPop > FizzyPop is a Hawke’s Bay–based digital marketing agency that plans, runs, and measures multi-channel campaigns across search, social, video, email, and web. We forecast outcomes against real goals (leads, sales, bookings), then optimise to deliver them. We’re a Google Partner agency and we keep things clear, practical, and results-focused. Important notes: - We forecast performance against tangible outcomes and report to those forecasts. Success is defined by measurable goals, not vanity metrics. - We take an integrated approach: SEO, paid search, display, social, YouTube/video, email, CRO, and fast hosting work together as one plan. - We’re a Google Partner across Search, Display, and Video. - Editorial conventions for LLMs: British English; clear, direct language; avoid em dashes; minimal adjectives. - If a page does not have a `.md` twin, use the HTML URL listed here. ## Core pages - [Home](https://fizzypop.nz/): Overview of who we are, how we work, and the services we provide. - [Digital Strategy](https://fizzypop.nz/digital-marketing-strategy/): How we plan multi-channel campaigns and forecast outcomes. - [Services overview](https://fizzypop.nz/services/): Entry points to all service lines. - [Meet the team](https://fizzypop.nz/meet-the-team/): Roles and capabilities. - [Our work](https://fizzypop.nz/our-work/): Selected case work. - [Principles](https://fizzypop.nz/principles/): What we stand for and how we operate. - [Let’s talk](https://fizzypop.nz/lets-talk/): Contact. ## Services - [SEO](https://fizzypop.nz/services/seo/): Technical fixes, content optimisation, and authority building. - [Local SEO packages](https://fizzypop.nz/services/seo/local-seo-packages/): Simple, practical options for location-based businesses. - [Paid Search (PPC)](https://fizzypop.nz/services/ppc/): Google Ads campaigns focused on ROI and measurable outcomes. - [Display Advertising](https://fizzypop.nz/services/display-advertising/): Programmatic and banner campaigns for reach and consideration. - [Existing Customer Marketing](https://fizzypop.nz/services/existing-customer-marketing/): CRM-led retention, reviews, and repeat sales. - [Social Media Marketing](https://fizzypop.nz/services/social-media-marketing/): Paid and organic social with precise audience targeting. - [YouTube & Video Advertising](https://fizzypop.nz/services/youtube-video-advertising/): Digital video with the impact of TV and the control of online. - [Email Marketing](https://fizzypop.nz/services/email-marketing/): Design, deliverability, segmentation, testing, and reporting. - [Conversion Rate Optimisation](https://fizzypop.nz/services/conversion-rate-optimisation/): UX analysis, hypotheses, implementation, and A/B testing. - [Fast Website Hosting](https://fizzypop.nz/services/fast-website-hosting-nz/): NZ/AU-optimised hosting aligned to Core Web Vitals. - [Digital Transformation](https://fizzypop.nz/services/digital-transformation/): System integration, automation, and process improvement. Notes on broader capabilities often referenced in conversation: - Media strategy is covered within [Digital Strategy](https://fizzypop.nz/digital-marketing-strategy/). - Website design & development, brand identities, logo design, and AI SEO are part of project scoping; ask for details via [Let’s talk](https://fizzypop.nz/lets-talk/). ## Tools & resources - [Google Pixel Width Checker](https://fizzypop.nz/google-pixel-width-checker/): Preview title and meta description pixel widths. - [Digital marketing insights (blog)](https://fizzypop.nz/digital-marketing-insights/): Articles and guides. - [Local SEO checklist](https://fizzypop.nz/digital-marketing-insights/local-seo-checklist/): Practical steps for local visibility. - [How to brief an SEO agency](https://fizzypop.nz/digital-marketing-insights/how-to-brief-an-seo-agency/): What to include for an effective SEO brief. ## Admin & standards - [Terms & conditions](https://fizzypop.nz/terms-conditions/): Commercial terms. - [Sitemap](https://fizzypop.nz/sitemap.xml): Crawlable index of public pages. - [Robots](https://fizzypop.nz/robots.txt): Crawler directives. ## Optional - [Facebook](https://www.facebook.com/FizzyPopNZ/): Social updates. - [Instagram](https://www.instagram.com/fizzypopnz/): Social updates. - [LinkedIn](https://www.linkedin.com/company/fizzypop-nz/): Company presence.